OpenText Customer Data
Personalize experiences and communications to drive customer loyalty
Overview
How OpenText Customer Data can benefit business
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Enhance existing solutions
Provide rich and relevant customer experiences through OpenText™ Web CMS and enable targeted communications through OpenText™ Communications.
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Personalize customer experiences
Deliver the right message at the right time and through the right channel to increase conversion rates.
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Maximize productivity
Leverage easy personalization at scale to get the most from marketing efforts.
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Centralize governance
Improve customer data management and regulation compliance with a single system integrated with frontline applications.
Why OpenText Customer Data?
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Unified customer engagement
Break customer engagement silos to personalize experiences and communications and achieve higher conversion rates.
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Audience aggregation
Combine audiences from disparate sources, such as Google Analytics and Google BigQuery, to focus and personalize messaging to those most receptive to it.
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Deployment flexibility
Choose the right deployment option, whether on-premises, in a virtual private cloud, in a public cloud or through OpenText™ Managed Services, for the organization’s needs.
Key features
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Customer profiles and audiences
Creates and manages customer profiles to unite data, such as behavioral and demographic, from multiple sources.
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Integration with Google Marketing Platform
Gathers valuable segment and audience data to feed OpenText Customer Data.
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Integration with OpenText Web and OpenText Communications
Improves and personalizes customer experiences and communications while continuously enriching customer profiles, enabling personalization at scale.
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Custom connector capability
Allows users to create connectors for any other data source or application.
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Privacy control
Securely captures and controls data as required by privacy rules and regulations, such as GDPR.
Accelerate the value of OpenText Customer Data
Deployment
OpenText offers deployment choice and flexibility for OpenText Customer Data.
- Accelerate cloud strategies with OpenText cloud expertsOpenText Private Cloud (Single Tenant) on OpenText Cloud, AWS, GCP, or Azure
- Extend your teamOff Cloud, on-premises software, managed by your organization or OpenText
Professional Services
OpenText Professional Services combines end-to-end solution implementation with comprehensive technology services to help improve systems.
- Get a trusted partner to guide your information management pathYour journey to success
- Propel your business into the future with modern solutionsNextGen Services
- Accelerate your information management journeyConsulting Services
- Unlock the full potential of your information management solutionCustomer Success Services
Partners
OpenText helps customers find the right solution, the right support, and the right outcome.
- Search OpenText's Partner directoryFind a Partner
- Industry-leading organizations that enhance OpenText products and solutionsStrategic Partners
- Explore OpenText's Partner solutions catalogApplication Marketplace
Training
OpenText Learning Services offers comprehensive enablement and learning programs to accelerate knowledge and skills.
- Meet the demands of all types of users for effective adoptionLearning Services
- Unlimited access to training with personalized tiers to fit your needsLearning Subscriptions
Communities
Explore our OpenText communities. Connect with individuals and companies to get insight and support. Get involved in the discussion.
- Explore ideas, join discussions, and networkOpenText’s forums
Premium Support
Optimize the value of your OpenText solution with dedicated experts who provide mission-critical support for your complex IT environment.
