Experience Platform for Healthcare Payers
Improve member engagement and experiences with personalized communications and journeys
63%
of members say personalized outreach and recommendations would increase engagement with their health plan[1]
Overview
Experience Platform for Healthcare Payer solution provides a member 360 view, allowing for intelligent, personalized health plan experiences that cater directly to the individual and improve understanding, adherence and impact.
Key benefits
Impact business and achieve better results.
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Boost member experience and engagement
Personalize member communications through targeted care journeys to encourage wellness, improve health and increase member retention.
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Enable convenient, friction-free digital interactions
Seamlessly deliver member interactions and communications across a range of digital channels to foster more convenient and personalized member engagement.
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Easily collaborate and coordinate care
Intelligently automate processes and workflows to increase collaboration, optimize communications and secure data exchanges across caregivers, patients and insurers.
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Accelerate data-driven services
Provide a consistent and highly personalized experience throughout the member relationship, engaging members to be their own health advocates.
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Improve health outcomes
Use intelligent outreach to engage members in disease management programs, improve health among those with chronic conditions and reduce the cost of care.
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Support virtual-first programs
Establish digital dialogues with members to deliver value and convenience and encourage informed care decisions.
Business impacts
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Personalized communications
Members look to their health plan for personalized health and wellness guidance. Traditional paper-based communications are too impersonal to create meaningful member engagement. Use omnichannel dialogues to support individual needs and preferences.
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Care accessibility
Increasing demand for convenient care access means healthcare payers must support virtual-first plans. Payers that only offer traditional care options struggle to renew members. Enable digital health services to enhance member satisfaction.
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Member wellness
Preventive care and disease management programs improve member health and reduce costs. Legacy systems and silos make it hard to tailor messages to individual health concerns. Deliver personalized education to help improve member wellness.
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Member retention and satisfaction
Payers need to give members complete information to help them understand their coverage and make informed decisions. Disconnected applications only provide part of the story, frustrating members. Integrate data to provide all needed information.
Leaders trust OpenText
See how customers are succeeding with Experience Platform for Healthcare Payers solution.
See more success stories
Explore the components of the solution
Products
OpenText offers a bundled solution that uses personalized communications to boost member engagement:
Professional Services
OpenText Consulting Services combines end-to-end solution implementation with comprehensive technology services to help improve systems.
- Accelerate the Information Management journeyConsulting Services
- Comprehensive Information Management services and resourcesExplore Professional Services
- Reduce time to value with rapid implementationPackaged Services
Experience Platform for Healthcare Payers resources
Improve patient and member experiences
Read the overviewExceptional healthcare experiences drive quality and value
Read the blogHow can we help?
Footnotes
Footnotes
- [1]Health Payer Intelligence, Digital Member Experience Services May Boost Plan Satisfaction, September 2021.