OpenText Experience CDP
Personalize experiences and communications to create customers for life
Overview
Why choose OpenText Experience CDP?
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Unified customer engagement
Break customer engagement silos to personalize experiences and communications and achieve higher conversion rates.
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Audience aggregation
Combine audiences from disparate sources, such as Google Analytics and Google BigQuery, to focus and personalize messaging to those most receptive to it.
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Deployment flexibility
Choose the right deployment option, whether on-premises, in a virtual private cloud, in a public cloud or through OpenText™ Managed Services, for the organization’s needs.
How Experience CDP can benefit business
Discover the advantages of using OpenText Experience CDP.
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Enhance existing solutions
Provide rich and relevant customer experiences through OpenText™ TeamSite™ and enable targeted communications through OpenText™ Exstream™.
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Personalize customer experiences
Deliver the right message at the right time and through the right channel to increase conversion rates.
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Maximize productivity
Leverage easy personalization at scale to get the most from marketing efforts.
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Centralize governance
Improve customer data management and regulation compliance with a single system integrated with frontline applications.
Features
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Customer profiles and audiences
Creates and manages customer profiles to unite data, such as behavioral and demographic, from multiple sources.
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Integration with Google Marketing Platform
Gathers valuable segment and audience data to feed Experience CDP.
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Integration with TeamSite and Exstream
Improves and personalizes customer experiences and communications while continuously enriching customer profiles, enabling personalization at scale.
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Custom connector capability
Allows users to create connectors for any other data source or application.
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Privacy control
Securely captures and controls data as required by privacy rules and regulations, such as GDPR.
Take advantage of OpenText and partner services
Deployment
OpenText offers deployment choice and flexibility for Experience CDP.
- Accelerate cloud strategies with OpenText cloud expertsOpenText Private Cloud (Single Tenant) on OpenText Cloud, AWS, GCP, or Azure
- Extend your teamOff Cloud, on-premises software, managed by your organization or OpenText
Professional Services
OpenText Consulting Services combines end-to-end solution implementation with comprehensive technology services to help improve systems.
- Your journey to successOpenText Professional Services
- Drive deeper product adoption and richer engagementCustomer Success Services
- Plan strategically and execute tacticallyStrategy & Advisory Services
- Ensure a successful Information Management project implementationSoftware & Deployment Services
- Plan and deliver application upgrades and migrationsMigration & Upgrade Services
- Adapt new technologies and processesUser Adoption Services
- Accelerate the Information Management journeyConsulting Services
- Comprehensive Information Management services and resourcesExplore Professional Services
Partners
OpenText helps customers find the right solution, the right support and the right outcome.
- Search OpenText's partner directoryFind a Partner
- Industry leading organizations that enhance OpenText products and solutionsStrategic Partners
- Build better software productsOEM Solutions
- Explore OpenText's Partner solutions catalogApplication Marketplace
Training
OpenText Learning Services offers comprehensive enablement and learning programs to accelerate knowledge and skills.
- Meet the demands of all types of users for effective adoptionLearning Services
- Unlimited access to training with personalized tiers to fit your needsLearning Subscriptions
Communities
Explore our OpenText communities. Connect with individuals and companies to get insight and support. Get involved in the discussion.
- Explore ideas, join discussions and networkOpenText’s forums
